Welcome to the Club
…the parenting club, that is! It’s the most rewarding club around and GenSpan is here to listen to your needs and desires as you navigate the wide, and sometimes confusing, world of baby necessities.
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Who is GenSpan?
Since 2004, GenSpan has had ONE goal – to listen to what current and first-time expecting parents need and want from their baby gear – all to help engineers design safer, more effective products for major baby brands.
Our Research
From online surveys to social media posts to on-site research events, we offer many ways for you to air your opinions on baby products. Sign up today to give feedback AND to earn easy cash while doing so.

Model in the Making
GenSpan is in constant need of sweet, smiling kiddos, snuggly babies and even moms and dads to star in our many baby gear photo and video shoots. It’s easy and so much fun! Click below to join the GenSpan modeling family!


GenSpan is a great company! They truly care about your child’s well being and comfort. Everyone I have interacted with has been friendly and so accommodating, treating us as if we where part of the family. I can’t wait for our next experience working with GenSpan!
-Photo Shoot Participant
From the staff that greets you… to the staff that helps with the reviewing — every person we encountered was very welcoming, friendly, and professional! It was well worth our time and the cash helps toward baby supplies/daycare expenses for us!
-Research Participant
From the second I walked in, I felt very comfortable. Everyone was so nice and welcoming. The research portion was fun and I really learned a lot by taking part in this! Thank you!
-Research Participant
GenSpan is a marketing research company that is absolutely a delight to work with! They pay you for simply giving your opinion on baby essentials. Their staff is polite, professional and very kind. I would whole heartedly recommend that all new moms MUST participate in GenSpan research.
-Research Participant
Everyone in attendance is so friendly and cares about my sons needs. If he needs a break they have no problems accommodating him.
-Photo Shoot Participant
GenSpan is great for new parents to go and get ideas about products they may want to purchase. The overall experience is wonderful.
-Research Participant
@genspanbaby
Need some inspiration for activities to do with the kids for Fall?
Swipe to see some low cost family fun ideas to enjoy this season 🍂🎃
Let us know your favorite fall activity to do with your children below in the comments! ⬇️
#fallactivities #fallactivitiesforkids #familyactivities #familyactivityideas #fallfamily #familymemories #fallfamilyfun #fallbucketlist #fallfamilyactivities #familyfallactivities #fallfun #fallchecklist #familyfun #activitiesforkids #activitiesfortoddlers #activitiesforfamilies
Vehicle seat belts are made for adults. Booster seats are a simple solution that boost up a child so that the lap and shoulder belt are positioned correctly.
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Name one thing you would change/add to your child’s booster seat to better meet their needs for a chance to win a free car seat.
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Winner will be randomly chosen at 10:00 am on September 26, 2023, from all the comments posted during the month of September.
🚨 CAR SEAT GIFTING ‼️
In honor of September being National Child Passenger Safety Month, we are gifting away a car seat in attempt to bring awareness to the importance of car seat safety!
In order to enter:
- tag a friend in the comments
- where is your favorite place to take baby in their car seat?
- give us a follow here @genspanbaby
Winner will randomly be chosen at 10:00am on September 26, 2023 from all comments posting during the month of September.
credit: @serenaajoyce
#carseatsafety #carseat #carseattips #carseatbaby #firsttimemom #parentingtips
Be sure your child meets the car seat manufacturer’s height and weight requirements to ride forward-facing.
Share ways that you entertain your fussy child when in the car seat for a chance to win a free car seat.
Winner will be randomly chosen at 10:00 am on September 26, 2023, from all the comments posted during the month of September.
When rear-facing, be sure to check all safety points and that the seat is properly reclined.
Tag a friend who you know is in need of a new car seat for a chance to win a free car seat.
Winner will be randomly chosen at 10:00 am on September 26, 2023, from all the comments posted during the month of September.
We are giving away a FREE car seat to one lucky winner in celebration of Child Passenger Safety Month!
Stay tuned and follow us throughout the month of September for ways to enter.
Winner will be randomly chosen from all the comments posted throughout the month and will be announced on September 27, 2023.