Welcome to the Club
…the parenting club, that is! It’s the most rewarding club around and GenSpan is here to listen to your needs and desires as you navigate the wide, and sometimes confusing, world of baby necessities.
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Who is GenSpan?
Since 2004, GenSpan has had ONE goal – to listen to what current and first-time expecting parents need and want from their baby gear – all to help engineers design safer, more effective products for major baby brands.
Our Research
From online surveys to social media posts to on-site research events, we offer many ways for you to air your opinions on baby products. Sign up today to give feedback AND to earn easy cash while doing so.

Model in the Making
GenSpan is in constant need of sweet, smiling kiddos, snuggly babies and even moms and dads to star in our many baby gear photo and video shoots. It’s easy and so much fun! Click below to join the GenSpan modeling family!


GenSpan is a great company! They truly care about your child’s well being and comfort. Everyone I have interacted with has been friendly and so accommodating, treating us as if we where part of the family. I can’t wait for our next experience working with GenSpan!
-Photo Shoot Participant
From the staff that greets you… to the staff that helps with the reviewing — every person we encountered was very welcoming, friendly, and professional! It was well worth our time and the cash helps toward baby supplies/daycare expenses for us!
-Research Participant
From the second I walked in, I felt very comfortable. Everyone was so nice and welcoming. The research portion was fun and I really learned a lot by taking part in this! Thank you!
-Research Participant
GenSpan is a marketing research company that is absolutely a delight to work with! They pay you for simply giving your opinion on baby essentials. Their staff is polite, professional and very kind. I would whole heartedly recommend that all new moms MUST participate in GenSpan research.
-Research Participant
Everyone in attendance is so friendly and cares about my sons needs. If he needs a break they have no problems accommodating him.
-Photo Shoot Participant
GenSpan is great for new parents to go and get ideas about products they may want to purchase. The overall experience is wonderful.
-Research Participant
@genspanbaby
Always something worth dancing about 💃
#bluey #momsofinstagram #parentingreels #parentingmemes #momreels #momlife #momprobs #momjokes
Happy First Day of Spring!! To celebrate, we’re giving away five $10 Rita’s gift cards! To be entered:
🌸(1) Follow our page
🌸(2) Tag a friend
🌸(3) Share what your favorite spring activity is to do with the family
Five lucky winners will be announced here on Thursday, March 23rd.
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You must complete ALL 3 entries in order to win. Per Instagram rules, this promotion is in no way sponsored, administered, or associated with Instagram, Inc. Must be 21+ to enter. U.S. only.
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#Genspanbaby #Genspanbabygroup #spring #ritas #firstdayof spring #giveaway #warmweather #giftcard #celebrate
Head over to our GenSpan Facebook page for a fun St. Patrick’s Day giveaway! (www.facebook.com/genspan
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Have you ever snapped the perfect shot of your kiddo and thought, "that should really be featured somewhere?“ Submit a beautifully captured picture of your cutie(s) for a chance to win one (1) of three (3) $25 Target gift cards.
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Head over to our GenSpan Facebook page for a chance to win! (www.facebook.com/genspan)
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Especially this one… am I right? 🥲
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It’s time to spring forward!
Set your clocks an hour ahead before you go to bed tonight. Daylight-savings time starts tomorrow!!
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#Genspanbaby #springahead #daylightsavings #genspanbabygroup #springiscoming #clocks
How we speak to our children is important. Our words are strongly able to impact them. Try using one of these phrases today!
What phrase would you add to the list?
#genspanbaby #gentleparenting #gentleparent #momtips #mommemes #momcomics #socialdevelopment #childdevelopment #lititzpa #manheimpa
What are some of your child’s ”caught-in-the-act” moments that make you laugh now that you look back on them?
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#Genspanbaby #parenthood #kids #adventures #genspanbabygroup #babies #mom #dad #caughtintheact #curiosity
Parenthood is an adventure. How would you describe parenthood using only a movie title?
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#Genspanbaby #parenthood #kids #adventures #genspanbabygroup #babies #moms #dads #movietitles #love #cuddles
Just incase you need a little reminder today❣️Tag the best mom you know!
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